Hi! I am Sohaj

I design Experiences

And help businesses innovate

I love designing user centered products and services while looking at the
feasibility of the technology and viability of the business.

Companies I worked for


How I approach design challenges

Role: Connected device prototyping

Open the door lock just with your face

Role: User Interface / User-Testing

Bart kiosk redesign

Download Portfolio More in UX

The majority of my work is under NDA. Please reach out to me to access patented projects



Facebook • Product Designer

JAN 2020 - Present / Menlo Park, US

Building experiences for more than 2 billion active users.

Oracle • Senior UX Designer

OCT 2018 - Present / Redwood City, US

Reimaginging experience for an end-to-end cloud-based Oracle's Supply Chain Management solutions for it's thousands of customers

California College of the Arts • Innovation & Design

AUG 2017 - AUG 2018 / San Francisco, US

Designed voice app to empower seniors for Google Home and Amazon Echo. Partnered with Help-Full to deploy senior-care service through Bridge platform.

Monotype Solutions • Senior UX Designer

JUL 2014 - JUL 2017/ Noida, India
  • Conceived new idea that helps in simplifying decision-making process in messaging apps. Designed the experience of the app, bot and website. Funded by FbStart
  • Created experience for many Monotype solutions such as FlipFont app, MOSAIC, catalog.monotype.com, Swyft Asset Mngmnt Platform, monotype.com

Freelance/Consultancy • Designer & Strategist

2009 - 2014 / Roorkee, India

Consulted many start ups and industry leaders on Customer Experience and Product Strategy such as JP Morgan Chase, Aam Aadmi Party, Startgrid, Help-Full, CDCLabs, Ravi Sharma Ex-CEO Adani, Cloudchowk, SAAR etc.


5 Patent applications

Filed 5 patent applications as a co-inventor in Messaging, Decision-making and Fonts domain

3 New Ventures

- Decision-making in messaging
- Brand personalisation in messaging
- Empower seniors using Voice

Innovation @ Monotype

Founding member of the Innovation Team that explores new business ventures for the company.

Health Innovation Finalist

Finalist in world-wide Startup pitch competition - Global Health Challenge ‘18


California College of the Arts (CCA)

Masters in Interaction Design | AUG 2017 - AUG 2018

Indian Institute of Technology Roorkee (IIT-R)

Bachelors of Technology | AUG 2009 - JUN 2014

Download Resume


My thoughts on Design & Technology

10 steps to Interaction Design (IxD)

Are you transitioning from visual design, psychology or computer science or any other field into IxD, UX or HCI? Then this post is for you...


How to land a UX design job

What matters to you? The very first step is to figure out what matters to you the most while looking for a job. What is your story?...


3 Effects of Chatbots & Assistants on UX

It was a part of UX designers’ job to minimalize the interface and information and assist the user to perform the needed task in the minimum time...


Camera Innovation Concept - 2018

Quick design-thinking exercise for built-in camera based on existing technologies; & building a business model around it...


Daily problem of picking an outfit

Case Study: Creating experience of mobile app that manages your wardrobe and suggests you outfits with creative match-making using AI


UX Design Course

If you're a noob designer and want to learn more about UX/Product design field, try out this custom curated self-paced course

Patent Applications


I believe in thinking empathetically and sharing ideas humbly.

I am an Experience Designer and Product Strategist with 6+ yrs of experience. I thrive in the strategic and concept phases of new product and service innovation, from research and insights, to ideation and product planning, to rapid prototyping and testing. I know when to look at the bigger picture and when to give attention to details.

I was the founding member of the Product Innovation team at Monotype where I worked in Messaging, AR, Automobiles, and Font Discovery. While serving as Senior UX Designer & Solutions Innovator, I lead multi-disciplinary teams for cross-media products and services. I filed 5 patent applications in instant messaging, brand engagement and decision-making domains. 

I love designing user-centric products & services while looking at the feasibility of the technology and viability of the business. I am an amateur Machine Learner, and emerging fields like voice interaction, AR, chatbots intrigues me. Therefore, it’s the intersection of business, design, and technology that drives my curiosity.

Let’s build something better, together!

Email Me

Through the lens of my imagination

The way I see the world